The terms of the deal with Koei Tecmo remain undisclosed, but they are probably not as altruistic as for indie games. It received support from the EA Originals label, which previously only published smaller indie titles.Įarlier this year, EA Partners general manager Jeff Gamon attributed the changes to the EA Originals program by the company’s desire to support bigger and more innovatie games.Wild Hearts was branded as a “truly AAA experience” that was supposed to help the Japanese company expand into global markets and reach new audiences.The announcement was special for two reasons: However, the price of some new releases still raises questions, and Wild Hearts is definitely one of them.Įlectronic Arts entered into a partnership with Koei Tecmo last September. Players don’t like to pay more, but they generally don’t get upset when a new Call of Duty game costs $70 at launch. There are many economic and simply logical explanations for this, which we have already heard from publishers. The era of $70 games has arrived, with more big companies sticking to that price tag for their new releases. ![]() Why does Wild Hearts cost $70 and what made EA believe in its commercial appeal? But Omega Force’s attempt nearly crashed on a series of technical issues combined with a $70 price point. There is certainly a place in the market for more games like this, especially if they can offer players new mechanics. This strategy makes sense given that the genre became popular among Western players after the release of Monster Hunter: World - the first game in the series to generate most of its sales outside of Japan. “This project began as an attempt to create a Japanese-style hunting game that a new generation of players around the world could have fun with,” he said, adding that monsters (Kemono) that players hunt, as well as battle system and the world setting, are what makes Wild Hearts stand out from other titles in the category. As Wild Hearts game director Kotaro Hirata told IGN, Omega Force decided to create a new IP to make the game “appeal to a more global audience than the Toukiden series.” So the studio had some experience in this genre, wishing this time to bring several innovations into it. It was followed by the sequel, Toukiden 2, which received good reviews and featured some interesting mechanics, but still remained in the shadow of the Monster Hunter series due to a more arcade-like gameplay. In 2013, Omega Force released Toukiden: The Age of Demons, a monster hunting game for PS Portable and PS Vita. Is this Omega Force’s first foray into the Monster Hunter genre?
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